GBV-Watch Salons

  • Duration period: 2025-2027
  • Project code: 101195237
GBV-Watch Salons

GBV-Watch Salons aims to empower beauty professionals to become early informers and contribute to identifying and combating domestic violence and gender-based violence. The project seeks to empower them through continuous and lifelong training that enables them to identify victims of domestic violence and gender-based violence, initiate a supportive dialogue and help victims get in touch with the appropriate services.

To achieve this, professional educators in the beauty sector and beauty schools will be involved and provided with a training programme that will improve the skills of professionals (as well as students) to help identify victims of gender-based violence.

In this context, the key components of the GBV-Watch Salons project are:

  • develop and implement a comprehensive training programme on gender-based violence
  • creating country-specific guides on gender-based violence management for beauty industry professionals
  • offering support to change policies in order to recognise and support the role of beauty industry professionals in the fight against gender-based violence.

The GBV-Watch Salons project aims to improve existing screening methods and integrate non-traditional professionals into the prevention framework, filling a critical gap in the fight against domestic violence.

GBV-Watch Salons at a glance:

  • Standardised, non-interventionist national guidelines for managing gender-based violence
  • Conducting interviews with beauty industry professionals
  • List of national support resources against gender-based violence tailored to beauty industry professionals
  • Training programme on awareness and identification of gender-based violence for beauty industry professionals
  • Strategic plan for the integration of training on gender-based violence
  • GBV-Watch Salons network
  • Launch of pilot training for beauty industry professionals and students
  • Online e-learning platform
  • Kit for the prevention and awareness-raising campaign on gender-based violence
  • 2 information days for each partner country
  • 2 local workshops for each partner country
  • Final conference

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